Frog Capital, one of Europe’s most individual and forward thinking investors, approached Studio401 after a receiving a recommendation from one of our clients. They required a speedy turnaround from concept to delivery on two annual reports. Working closely with the team at Frog, we gave special consideration to the tactile nature of this project. The cover is printed digitally in white ink with a spot varnish directly onto 270gsm Colorplan Ebony. The opening leaf is printed on a transparent Cromatico 110gsm. The text pages are printed on 160gsm Mohawk Premium and the sections are divided by a mixture of 140gsm Sirio Lime and 135gsm Colorplan Ebony. Frog were delighted with the results. ‘Touch’ is especially important in print and our emotional response to a tactile printed product can help to sell, strengthen brands and communicate effectively.